BISWAS, Sanjib; SANYAL, Aparajita; ROY CHOUWDHURY , Ankusha; DE, Hiya. A Soft Computing Approach for Investigating the Dominance of Femluencing and Brand Evangelism on Customers’ Purchase Intentions. Computer and Decision Making: An International Journal, [S. l.], v. 2, p. 645–670, 2025. DOI: 10.59543/comdem.v2i.14215. Disponível em: https://comdem.org/index.php/comdem/article/view/14215. Acesso em: 18 aug. 2026.